Utjecaj društvenih mreža na socijalizaciju

master's thesis

• Title (english): The influence of social networks on socialization
• Author: Nera Šulentić
• Mentor: Davor Trbušić (mentor)
• Committee member: Tanja Grmuša (predsjednik povjerenstva)
• Committee member: Stipan Rimac (član povjerenstva)
• Committee member: Davor Trbušić (član povjerenstva)
• Granter: University of Zagreb; Faculty of Croatian Studies; (Department of Communication Sciences); Zagreb
• Defense date and country: 2024-09-17, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Information and Communication Sciences; Communicology

Abstract

Društvene mreže su transformirale način na koji komuniciramo i povezujemo se s drugima, donoseći brojne prednosti, ali i izazove koji zahtijevaju pažnju. Omogućuju praćenje najnovijih događaja, globalnu komunikaciju, dijeljenje iskustava i sudjelovanje u raznim aktivnostima, čime značajno doprinose socijalizaciji i stvaranju globalne zajednice. Međutim, uz prednosti, društvene mreže donose i određene negativne posljedice. Za korisnike koji nisu dovoljno educirani o sigurnom korištenju interneta, društvene mreže mogu postati opasne. Mnogi korisnici mogu nesvjesno pregledavati uređene sadržaje, što može negativno utjecati na njihovo samopoimanje i samopouzdanje te dovesti do prekomjernog uspoređivanja s drugima. Prekomjerna upotreba društvenih mreža također može smanjiti vrijeme provedeno u prirodi i povećati potrebu za samoćom, što može negativno utjecati na kvalitetu života. Ovaj rad analizira na koji način su društvene mreže utjecale na socijalizaciju. Unatoč čestom korištenju društvenih mreža, mladi smatraju da je lakši način komuniciranja uživo. Nadalje, mladi provode manje vremena u prirodi zbog nedostatka slobodnog vremena, a ne zbog čestog korištenja društvenih mreža. Ovim istraživanjem nisu se u potpunosti potvrdile, a ni opovrgnule veze između društvenih mreža i manjka empatije te utjecaja društvenih mreža na standarde ljepote.

Abstract (english)

Social networks have transformed the way we communicate and connect with others, bringing numerous advantages but also challenges that require attention. Social networks enable the tracking of the latest events, global communication, sharing of experiences, and participation in various activities, significantly contributing to socialization and the creation of a global community. However, alongside their advantages, social networks also bring certain negative consequences. For users who are not sufficiently educated about safe internet use, social networks can become dangerous. Many users may unknowingly view edited content, which can negatively impact their self-perception and self-confidence, leading to excessive comparisons with others. Excessive use of social networks can also reduce time spent in nature and increase the need for solitude, which can negatively affect the quality of life. This paper analyze how social networks influenced socialization. Despite the frequent use of social networks, young people consider an easier way to communicate in person. Furthermore, young people spend less time in nature due to lack of free time, not because of frequent use of social networks. This research neither fully confirmed nor refuted the links between social networks and lack of empathy and the influence of social networks on beauty standards.

• Keywords: društvene mreže; socijalizacija; komunikacija; digitalna pismenost; mentalno zdravlje
• Keywords (english): social networks; socialization; communication; digital literacy; mental health
• Language: croatian
• URN:NBN: urn:nbn:hr:111:487273
• Study programme: Title: Communication Studies (Single Major, Science Stream); Study programme type: university; Study level: graduate; Academic / professional title: sveučilišni/a magistar/magistra komunikologije (sveučilišni/a magistar/magistra komunikologije)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2024-09-18 10:58:00